QUAL È IL TUO OBIETTIVO:
Apical supports and helps grow innovative responsible tourism and social innovation projects
We use the
startup method
and all our experience to help you in your development,
starting with your goals
You’ve thrown yourself into creating your own active tourism project, you’ve seen it grow day by day but now you want to take the ultimate leap.
You feel lonely* and have not yet found an agency or accelerator that shares your values and mission.
Apical has developed and applied over years of experience its marketing and business design skills in the tourism and transformative, sustainable responsible and active experiences sector.
We use the startup method, with the focus on goals andtechnological innovation, helping you with our knowledge of the specific needs of the experiential and tourism industries.
Apical is a startup with a community of 3k+ transformative people, companies and organizations to which it offers technology and services to accelerate their growth and impact.
Since 2018, we search for the most innovative ideas in the travel world, support their growth with technology and services, aggregate them and bring them to market through a selected network of B2B partners (agencies, tour operators, communities, etc.) looking for innovative experiences to resell to their audiences. The Apical community spans tourism, culture, art, sports and science outreach, many different organizations united by a single mission: to create experiences as a form of social innovation, to open people’s minds and contaminate the future.
We believe that there are people, companies and organizations that can change people's lives, open their minds and contaminate the future.
If you recognize yourself in this message you can get all our support: technology, marketing, communication and data governance to improve your performance, make your business project sustainable and maximize your impact.
Based on the stage your project is at and your needs, we can outline the right marketing actions to help you achieve your goals.
Market Analysis
Goal setting
Creating a business canvas
Management support
Drafting the strategic plan based on the objectives
Creating an Editorial Plan for Social
Content creation for social and web
Web site review
Setting up, creating and optimizing Advertising for Facebook and Google
Facebook and Google tracking implementation (Pixel, Analytics, Google Ads)
CRM implementation and management for customer management and email marketing (e.g., Activecampaign)
Setting up dynamic advertising for Facebook and Google
Advanced retargeting creation via CRM segmentation
Advanced e-commerce tracking for Facebook, Google Analytics and Google Ads
We help distribute your products through our networks of contacts:
Administrations
Educational institutions
Travel Agencies and Tour Operators
Do you want to expand your business into a new market, for example by de-seasonalizing demand?
Do you want to grow and to do so you need to have more offerings for your customers?
We lay out a marketing plan for “lead generation.”
We have resources to devote to a small number of projects.
If you are seeing this page it is because we have for now the opportunity to take care of your project.
Ciao! Vuoi conoscerci meglio, ma sei di fretta?
Oppure se hai più di tempo e vuoi raccontarci il tuo progetto:
Nicola – CEO di Apical
